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Some blog posts may be in Dutch, if you’re interested in an explanation of a certain blog post or subject feel free to contact us.
Shaping the future music industry…
Back in November we challenged 1st year students of Digital Business Concepts (Fontys, Tilburg) to come up with an innovative Augmented Reality concept for the music industry. They worked on their concepts for almost two months and recently presented them to us. And we have to say: some ideas were very appealing! No matter how long […]
Watch history come alive with ‘De Tijdkijker’
(photo by Jean Pierre Reijnen/ FotoMeulenhof (ED)) Back in September last year we started a very thrilling project. For ‘PreHistorisch Dorp‘ (the prehistoric village in Eindhoven) we are creating a Virtual Reality and Augmented Reality experience, showing the history of the PreHistorisch Dorp in a very cool way. We truly enjoy integrating new technologies like AR […]
Dangerous AR money!
Back in 2012 we turned a 20 euro note into a cool AR experience (it will be featured in an upcoming Throwback Thursday post!). This year we found ourselves wondering: should we do it again, with the new design of the 20 euro note? The answer was: yes! One of our interns accepted this challenge […]
The Future of AR is Now: #3 Project Tango
‘The Future of AR is now’ is a series of blog posts in which four big companies that are developing AR wearables and technologies are aligned in a comparative research. This is the third post already, read the first post about the Hololens here and the second about Meta here. Several companies have been actively developing AR technology and […]
AR quiz at E52 Live!
On the 9th of November a new live event, named E52 Live!, was introduced in Eindhoven. The event organized by E52 was all about the new innovations and technologies the ‘’Brainport’’ region is developing. Our presenter Fleur went to the event to tell the public about Augmented Reality and engage them with an AR quiz. A […]
Our SmARt Manuals on TV!
“The Netherlands used to be the country of farmers, clogs and cheese. Now it’s the land of chips and apps. Currently there are more tech companies in the Netherlands than there are farmsteads. The Dutch society can be called early adopters when it comes down to tech novelties” – RTL Nieuws (October 31st 2016). To […]
Augmented Workshop bij de BOM
De drukke periode van de Dutch Design Week is alweer voorbij en met tevredenheid kijken we daarop terug. Eén van onze bezigheden tijdens de DDW was de ‘Exploring Augmented Reality’ workshop die wij in samenwerking met de Brabantse Ontwikkelings Maatschappij op woensdag 26 oktober organiseerde. De workshop in het Living Lab was een succes, met […]
Throwback Thursday: Town hall Eindhoven
We have been developing Augmented Reality concepts since 2012 already. And honestly, some of those first concepts were really cool already! Concepts from the early days. Concepts we are still proud of and deserve a special spotlight once in a while. Hence, the throwback Thursday post! This time our very first AR concept… The collapse […]
The Future of AR is Now: #2 Meta 2
‘The Future of AR is now’ is a series of blog posts in which four big companies that are developing AR wearables and technologies are aligned in a comparative research. This is the second post, read the first one here. Several companies have been actively developing AR technology and have been thinking about how this technology […]
Dutch Rose Media op de Dutch Design Week
Oktober is er weer en dat betekent voor ons de komst van een drukke, maar zeer leuke periode: de Dutch Design Week. Ook nu zijn wij weer druk bezig met alle voorbereidingen, want we staan dit jaar wederom met een eigen stand op de expositie van het Hyperspace Collective. Bij dezen nodigen we je dus van […]
The Future of AR is Now: #1 Hololens
‘The Future of AR is now’ is a series of blog posts in which four big companies that are developing AR wearables and technologies are aligned in a comparative research. Several companies have been actively developing AR technology and have been thinking about how this technology will change the world around us. Which company’s vision […]
6 Key success factors in Pokémon Go
What made Pokémon Go take off like no augmented reality application before? Using the Theory of Diffusion of Innovations we compare the concepts behind Pokémon Go to its prelude Ingress to capture the thoughts and ideas that will help us create the next AR killer app. Pokémon Go is augmented reality? Wait a minute, you […]
Trendtalk: VR en AR in 2020…
Dat zowel virtual reality (VR) als augmented reality (AR) flink qua populariteit aan het groeien is, is goed terug te zien in de samenleving. Ja, ook in Nederland. Zo kwam Albert Heijn dit jaar met de Dinoplaatjes actie en was menig jongere deze zomer op straat te vinden om Pokémon GO te spelen. Echter is de […]
Van Gogh’s Streken
Op 12 juli jl. werd tijdens het Samen Vitaal event de app ‘Van Gogh’s streken’ gelanceerd. Deze app neemt je mee op prachtige fietstochten vol beleving door de gemeenten Heeze-Leende, Nuenen en Geldrop-Mierlo. Thema’s Van Gogh’s Streken heeft verschillende thematische fietsroutes vol met belevingspunten. Zo is er een highlightroute, die de touristische hotspots van het gebied met […]
Hockeysticks die zichzelf voorstellen
Hockeysticks die zichzelf voorstellen: “uit wat voor materiaal besta ik?”, “voor welk type speler ben ik geschikt?”, zomaar enkele vragen die door de hockeystick zelf beantwoord worden. Hoe? Door één simpele scan van de hockeystick met de nieuwe app van Cyclone. Na het scannen verschijnt er een video op de hockeystick met extra informatie. Samen […]
