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RABOBANK DOMMELSTREEK

WHO

WHAT

The Dommelstreek offers many highlights. Rabobank Dommelstreek wanted to show those highlights in a fun and interactive way.

HOW

Therefore Dutch Rose Media created a special printed route map featuring eleven sights which can be scanned with the Augmented Reality scanner in the Van Gogh’s Streken app. This way users can take the printed map while cycling the route and scan the highlight of their choosing, showing amusing videos.

WHEN

2016

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The foldable map is scannable with the Van Gogh’s Streken app.

A video Rabobank Dommelstreek made to promote the use of the map and app.